Mike Lehr's Blog

Wayne Curtis’ article, “The Secret Ingredient,” which appeared in the April 2012 edition of The Atlantic discusses liquor companies’ claims about centuries-old, secret recipes. His point is that marketing drives the myths and stories behind these recipes more than the actual ingredients of the spirits do. For example, citing chemist T.A. Breaux, Curtis says there are no significant production secrets behind vodka, the best-selling spirit globally. Yet, he concludes:

. . . a healthy measure of mythology actually makes for a better-tasting product. Never mind the mouth or nose as the chief receptors of flavor. Sometimes, imagination and suggestion trump all.

There are many ways for us to change the taste of food without changing anything about the food; however, stories impact us well beyond taste. Look at how emphatic politicians are about their personal stories especially focus on rising from humble beginnings or overcoming severe challenges, thus working to wrap their story inside the classical hero myth.

Stories influence the intuitive aspect of interpersonal interactions, tapping directly into people’s feelings by way of presentation. The way we present something, including people, dramatically influences people’s perceptions of it. Since stories can change the way we view people, they can change how we interpret what those people say.

Therefore, when it comes to Placebo Management, stories become a form of interpersonal branding. If they can affect something as tangible as the taste of spirits, consider what they can do for intangibles such as our personalities. Consider the story built around IKEA and its founder, Ingvar Kamprad; it’s a motivational force for employees and consumers alike.

So, with this in mind, what stories do you promote about yourself, your company and others to change people’s taste about their talents and efforts?

Other posts in this series:

• Placebo Management: Impacting Employees’ Beliefs
• Placebo Management (Pt 2): Tapping Emotions

We often don’t learn the value of listening techniques in building relationships. Consequently, people might not realize we are listening; this needs to occur in relationship building.

Reflection phrases our assessment of the other person’s emotions and feelings in a nonjudgmental way. It’s similar to summarization but with a focus on emotions, how others are feeling. This puts us in a better position to assess how others are interpreting our message while letting others know we are in tune with their feelings. Reflection is extremely helpful in venting as part of a conflict management.

Examples of reflection include:

• “You seem very pleased with the assignment.”
• “It’s obvious that you enjoy working with Bob.”
• “It appears that something about this project displeases you.”
• “I can tell that this subject upsets you.”
• “It looks like you’re very happy with the results.”

From a relational perspective, reflection conveys the feeling that we are:

• In tune on a deeper, human level
• Appreciating their feelings
• Finding their emotions important and worthy of discussion
• Grasping the seriousness or importance of the conversation’s subject matter
• Aware of their emotional state

The effect of reflection is to:

• Lower emotional barriers preventing a positive conversation
• Establish an emotional connection
• Encourage additional conversation on a more open, truthful level

Reflection is the most difficult of the relationship techniques because emotions are fuzzy, making them difficult to assess and verbalize. As with summarization, it’s used less frequently, but covers a lot of ground.  It does a great job of uncovering underlying emotions because even if we’re wrong, others will likely correct us by stating their true feelings.

Since emotions often determine people’s interpretations, reflection is a very important technique in an integrated, holistic package of relationship building ones.

Other posts in this series:

• Relationship Building Technique #1: Open-ended Questions
• Relationship Building Technique #2: Closed Questions
• Relationship Building Technique #3: Pause
• Relationship Building Technique #4: Acknowledgement
• Relationship Building Technique #5: Encouragement
• Relationship Building Technique #6: Synchronization
• Relationship Building Technique #7: Summarization

Imagine soil so toxic that nothing will grow. No matter how good our seeds, our farming techniques and the weather are; nothing will grow. The same thing happens when we try to promote great ideas in a bad relational environment: they fail.

That’s why relationships are more important than vision, culture more important than strategy. Vision and strategy can’t grow in toxic relational and cultural soil. This analogy also frames leadership as an affect influencing the hearts and minds of members, requiring the ability to tap both aspects of an interpersonal relationship: emotional and rational.

While this analogy’s point seems obvious, we are biased toward reason; thus, when problems arise, we tend to believe presenting new ideas, educating on the facts or reasoning better will solve them. It’s not unusual for me to have to restate this analogy several times in order to get people to focus on plans containing tactics to improve relationships or to manage conflict. In other words, our tendency is to just find better seeds, use better farming techniques or hope for better weather rather than address the soil.

This happens because no matter how good our ideas are, people will tend to decide that they’re bad if they don’t like or trust us. Our facts won’t change things either because people tend to believe perceptions over facts. People will naturally find reasons to discount our logic and facts.

When we combine all of this with the fact that a diverse workforce improves business, there is great stress on traditional management styles typically unsuited to nurturing the right positive feelings that can dramatically improve performance. By framing problems with this analogy, I increase my success in introducing relational solutions, which are often seen as too “fuzzy” or “soft.” Perhaps it will help you too.

In this post I want to show how informal organizational power and its role in leadership can produce different kinds of leadership. My inspiration is from a Chinese concept of rulers that is over two thousand years old, and I first read in connection to the I Ching. From it, I produced two forms of leadership: Organizational Leadership (OGL) and De Facto Leadership (DFL). When any group identifies its leader, the critical question is:

Are the members’ hearts into following the leader?

The answer is the same difference between a loveless marriage and a loving one. That’s why I express OGL as a hollowed circle to be filled and DFL as a solid circle to be embraced (figure). A loving marriage is love (blue) embraced by the formal structure of marriage (red). Leadership is best when the formal organizational structure is given to leaders that people want to follow, thus producing Aligned Leadership (ALL).

OGL is the hierarchy using titles such as manager and executive to convey positions of authority and rules of responsibility. OGL is more akin to management. DFL is dependent upon the person’s qualities; people follow them regardless of what the rules say. This is how some can be leaders without being managers.

A scene from Braveheart expresses very well the difference between DFL and OGL. In it, the lead Scottish noble, Robert the Bruce, is trying to convince the commoner warrior, William Wallace, that he needs the noble’s support. The latter responds with, “Men follow courage not titles.”

OGL, DFL and ALL reinforce the idea that leadership is an affect that requires tapping into emotions and integrating both aspects of an interpersonal relationship. This helps people to see what they want to see in their leaders, thus encouraging them to follow.

Other posts in this series:

• Leadership vs. Management: The Difference
• Leadership vs. Management: The Difference (Part II)
• Leadership vs. Management: The Difference (Part III)
• Leadership vs. Management: The Difference (Part IV)
• Leadership vs. Management: The Difference (Part V)

The research behind behavioral economics is full of emotional solutions to everyday problems. By tapping into the emotional biases behind our decisions, we can expand the range of limited solutions offered by rational thought models. The exploring of emotional solutions has gone big time as the article, “Nudge Nudge, Think Think” explains in the March 24, 2012 edition of The Economist by focusing on the amount of investments governments are making in this area.

Said simply, “How we phrase things matter.” I’ve written how this can change the taste of food and even change the reactions to a bonus plan. As the article explains, nudging “shows it is possible to steer people towards better decisions by presenting choices in different ways.”

For example:

• People were three times more likely to pay an outstanding vehicular tax when the letter was simplified and included a picture of the automobile.
• Boys did better than girls did when a technical drawing class was called “geometry,” and girls did equally well or better when it was called “drawing.”
• People were more inclined to use less energy when their consumption was compared to their neighbors.

Not only does this help us solve problems, it also helps us avoid them by being aware of what we say so we don’t sabotage our well-intentioned plans. Choosing the right words for a personality can go a long way in helping us to effect the change we desire by tapping the right emotions.

For example, my wife won a bet at a party by talking a friend’s six-year-old daughter into selecting a vegetable over chocolate to eat. Understanding and appreciating the power behind words’ connotations helps us immensely here, and Roget’s Thesaurus is invaluable in our efforts.

Remember, people eat escargot not snails.

Someone once asked me, “What are the twenty most influential books in your life?” I listed Roget’s Thesaurus as one. It gives us appreciation for the relationship between definitions and connotations so we can:

• Defend ourselves since it’s a verbal martial arts guide
• Find appealing names for initiatives, projects and services
• Assess personalities better in real time since people’s words tell us much about them
• Solve problems better since we often think in words

For example, consider someone calling you “stubborn.” Using the Fifth Edition edited by Robert L. Chapman, I immediately find six words from which to choose: persevering, obstinate, strict, tenacious, inflexible and tough. So, in response to your critic, you can reply, “Thank you, I do consider myself persevering.”

Don’t like this selection? Pick one and explore it. Since Roget’s groups words by categories, we can easily find similar groupings of many similar words including “determined.” Using this same approach, we can find appealing names for new initiatives and projects.

Want to gain insight into personalities? Listen to people’s words. Through words’ connotations, Roget’s helps us discover patterns and insights into how people view concepts, plans, things and people. For instance, someone who uses many order-oriented words in a positive way probably won’t like a plan giving people a lot of flexibility in their decision-making.

Lastly, since we use words to form thoughts, by looking at words differently and from many more perspectives, this will expand and alter our thought processes. Rather than see stubbornness as a problem, we might see it as a solution by discovering it is determination instead.

However, don’t be fooled by the increasingly popular alphabetical thesauruses. They don’t group words effectively. Thus, they don’t have nearly the magic and potency of a Roget’s.

Even though writing down the problem can help us solve it, it’s also a form of defining the problem. Thus, we will tend to define problems according to a nomenclature that we typically use. Since problems don’t care how we define them, our problem-solving approach problem will tend to be clunky and segregated rather than smooth and integrated.

For example, below is a schematic. On the left is a typical functional perspective of business. On the right how a problem has no regard for those functional boundaries.

While obvious, we easily forget. For instance, if we define a problem as, “We need to generate more sales,” we will automatically tend to view it initially as a Sales & Marketing problem. In actuality though, many aspects such as pricing, delivery, servicing, management and technology could exist.

Therefore, in solving problems, it’s best that we assume the solution is an integrated rather than a segregated one. In other words, rather than ask something such as:

• Is this part of the problem?
• Does the problem affect this?

We should ask whether we can prove without a doubt that:

• This isn’t a part of the problem?
• The problem doesn’t affect this?

Thus, returning to the above example, rather than start from the premise that it’s a sales and marketing problem and then see if any other area is affected, start from the assumption it’s a business-wide, integrated problem and eliminate areas as we conclusively prove that they aren’t involved.

By assuming the problem is bigger and more integrated than we initially perceive it, we expand our field of potential solutions and success. Moreover, since we aren’t omniscient, it’s often better to assume the problem is more involved than it initially seems.

We often don’t learn the value of listening techniques in building relationships. Consequently, people might not realize we are listening; this needs to occur in relationship building.

An acknowledgement is usually a short utterance, statement, phrase, question or gesture. It lets the other person know we are listening, paying attention and interested while remaining non-judgmental. It avoids a conversation from being a monologue especially when the other person is doing most of the talking. Indirectly, it can direct conversations by emphasizing points of interest.

Some examples of acknowledgements include:

• Single words such as “Yes/No,” “Sure,” “Certainly,” “Amazing!” “Gee!” and “Yeah!”
• Short phrases or sentences such as “I see,” “I agree,” “That’s amazing,” “I understand,” and “That’s interesting.”
• Short questions such as “Really?” “Why not?” “Are you joking?”
• Utterances in the form of sounds such as “Hmm,” “Uh-huh,” exclamation tone in voice, and laughs or chuckles
• Gestures such as nodding of head, raised or squinting eyebrows, smile or other looks expressing our mood, making direct eye contact on a specific point, moving or leaning forward, and looking at a nearby document that is being referenced

From a relational perspective, acknowledgements convey the feeling that you are:

• Engaged in the interaction
• Listening and digesting
• Perceiving value
• Complimenting the other person

The effect of the acknowledgement is to:

• Encourage further comments
• Lower barriers and increase trust
• Subtly move the other person to topics you find of interest

Acknowledgements effectively build relationships when integrated with other techniques.  They encourage a more casual, interactive, directed and friendly conversation. By demonstrating that you’re acknowledging what others say; you convey that you’re listening too.

Other posts in this series:

• Relationship Building Technique #1: Open-ended Questions
• Relationship Building Technique #2: Closed Questions
• Relationship Building Technique #3: Pause

Words have power, not only in their definitions but also, more importantly, in their connotations. The article, “Making Murder Respectable,” from the December 17, 2011 edition of The Economist talks about an example of this power, euphemisms: “a mixture of abstraction, metaphor, slang and understatement that offers protection against the offensive, harsh or blunt.” They’re used across cultures.

In other words, euphemisms sugar coat reality and confirm in many cases the powerful scene from the movie A Few Good Men in which Jack Nicholson, playing Colonel Nathan Jessup, tells Lieutenant Daniel Kaffee, played by Tom Cruise, “You can’t handle the truth.” As the article concludes, “A culture without euphemism would be more honest, but rougher.”

Often, we desire to believe our illusions because they allow us a convenient excuse to avoid action. For example, knowing a condition is undesirable forces us to address the question: Why don’t we take action to correct (cognitive dissonance)? This is a downside of believing our glass is half full.

Additionally, knowing our preference to live with our illusions, we expose ourselves to manipulation as George Orwell conveyed in his book, 1984. In it, the Ministry of Truth was responsible for fabricating history for public consumption; the Ministry of Love tortured criminals. In 1949 the United States renamed its War Department to the Defense Department. In business, we see the extension of euphemisms in the form of vanilla words, names of food, compensation plans and labels.

However, many times euphemisms permit sensitivities. For example, we say “passed” rather than “dead.” So, perhaps our illusions are reality because the reality is we cannot live without them.

Don’t believe it? See what happens when you strip people of their illusions.

Previously I had indicated that placebo management could impact performance. I recently read

Michael Specter’s article, “The Power of Nothing,” in the December 12, 2011 issue of The New Yorker. He shared Ted Kaptchuk’s work on the Placebo Effect at the Harvard Medical School. I found this passage extremely apropos for placebo management:

. . . although placebos had no impact on the chemical markers that indicate whether a patient is responding to therapy, patients nonetheless reported feeling better. Kaptchuk concluded that objective data should not be the only criterion for doctors to consider.

Translated to the business world, we cannot just evaluate our effectiveness with people only on objective considerations. For instance, when a manager explains a business plan to an employee, the value isn’t just in the manager’s explanation and the employee’s understanding. There is additional intangible value in the time the manager spent with the employee. The manager could have enhanced this value by taking the employee to breakfast or lunch for the discussion.

As we saw there are two aspects to an interaction: thinking and feelings (see diagram to right). In this example, the manager’s explanation represents the thinking; the time and place represent the feeling. A different outcome would occur if the manager simply gave the plan for the employee’s reading.

In using this managerial approach, keep five things in mind:

1. Objective information and criteria don’t tell the whole story
2. People react differently
3. Expectations of you and the other person matter
4. Feelings matter more than #1
5. Different users have different results

Relationship building strategies and techniques maximize the placebo effect. It helps to have a strategy for improving your relationship with each of your employees. Implementing initiatives and effecting change will be easier and more effective.

Other links in this series: Placebo Management: Impacting Employees’ Beliefs